For those who dare to win

CARBONE PRINCE IS NOT JUST CLOTHING. IT IS A SYMBOL OF SPEED, RISK, TRIUMPH, AND REFINED HEDONISM. IT TELLS THE STORY OF THOSE WHO MAKE DECISIONS AT HIGH SPEEDS, WHO MOVE WITH THE DYNAMICS OF A SUPERCAR AND EFFORTLESSLY TAKE THE BEST FROM LIFE. IT IS MADE FOR THOSE WHO FEAR NO STORM AND ARE ALWAYS READY TO TAKE ON A CHALLENGE TO BE THE FIRST TO CROSS THE FINISH LINE.

OUR HERO IS SOMEONE WHO LIVES ON THE EDGE OF SPEED AND LUXURY, FOLLOWING HIS OWN RULES. HE HAS HIS OWN CODE, HIS OWN STYLE, AND HIS OWN AMBITIONS. HE EMBODIES THE SPIRIT OF THOSE WHO PLAY BY THEIR OWN RULES—THOSE FOR WHOM RISK IS PART OF THE STRATEGY, AND WHOSE BOLDNESS AND DETERMINATION PAVE THE WAY TO THE TOP. HE IS THE ONE WHO WALKS INTO A MONTE CARLO CASINO FIRST, TOSSES THE KEYS TO HIS SUPERCAR TO THE VALET, AND STRIDES INSIDE, KNOWING THAT LUCK IS ON HIS SIDE TONIGHT.CARBONE PRINCE REPRESENTS FREEDOM, CONFIDENCE, AND PRIVILEGED ACCESS TO THE BEST LIFE HAS TO OFFER. IT IS THE ATTIRE WORN AT SUNSET, LOUNGING ON THE DECK OF A SUPERYACHT IN SAINT-TROPEZ. IT’S THE CLOTHING THAT ACCOMPANIES YOU ON A PRIVATE JET EN ROUTE TO LAS VEGAS. IT’S THE STYLE OF SOMEONE WHO DOESN’T JUST DREAM—HE TAKES.

CARBONE PRINCE IS SPORT-ELEGANCE PERFECTED. IT IS NEITHER STREETWEAR NOR A CLASSIC SUIT. IT IS THE ATTIRE OF THOSE WHO STEP INTO A LAMBORGHINI FOR DINNER IN MONACO OR FLY PRIVATELY TO DUBAI TO ENJOY A MEAL AT BURJ KHALIFA, RACE SUPERCARS ALONG THE HIGHWAYS, OR SIMPLY INDULGE IN THE FINEST LIFE HAS TO OFFER. IT IS THE STYLE OF A YOUNG, CONFIDENT ADVENTURER WHO TRULY ENJOYS LIFE RATHER THAN MERELY DISPLAYING STATUS.

OUR COLLECTIONS FEATURE: CARBON FIBER AS A SYMBOL OF SPEED AND ADVANCED TECHNOLOGY; SILK AND LINEN AS A REFLECTION OF MEDITERRANEAN TRADITIONS AND AESTHETICS; AND THE COLORS BLACK, BURGUNDY, AND CHAMPAGNE, CONVEYING STYLE, PASSION, AND THE ART OF ENJOYING LIFE.